nba playoffs ‘25

DON’T MISS A THING

Don’t blink. You might miss history.
In our launch film, everyone tunes in from everywhere to watch the NBA Playoffs. Literally.
Shaboozey tunes in from a recording booth, Rob Lowe catches the game from the couch, Jerry Rice watches the game mid workout and Khaby Lame watches from a cafe while the action has him… speechless.
Oh yeah we got Aerosmith too. Imagine that!

This is NBA Playoffs basketball at its finest.
No matter where you are 🎵Don’t Miss a Thing 🎵

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WHAT IF I SHARED SOME :10’s I WROTE?
WOULD THAT BE OKAY WITH YOU?

CREDITS

Client: NBA
Agency: Translation
GCDs: Steve Horn + Mina Mikhael
ACDs: Eyob Yirgou + Ross Weaver
Senior Art Director: Lewi Yonas
Senior Copywriter: Kaleb Mulugeta

Director: Salomon Ligthelm
Production Co: PRETTYBIRD
Editorial: Rock Paper Scissors
VFX: Blacksmith
Color: Rare Medium
Sound: Barking Owl

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